Q: Why is wireless broadband worth considering when building or deploying a digital signage network?
A: When you consider what it takes to pull together a reliable data network with hundreds or perhaps thousands of locations, the constraints on your existing network infrastructure, juggling multiple local carriers, and then simply getting land line connectivity to every device — you can quickly see why Popstar Wireless Broadband™ is a compelling solution.
Q: What are ways organizations are integrating digital signage and mobile devices to improve the customer experience and sales?
A: Digital or interactive signage combined with a well-designed mobile strategy (and broader digital marketing strategy), can deliver very effective results for organizations, creating more compelling and relevant consumer touch points and interaction. A customer’s in-store experience can be greatly enhanced through use content-relevant QR codes, text-back or email campaigns, as well as integration with any variety of social media platforms.