The following contains news and information from Popstar Networks, our partners, customers and industry sources.
Watch Dave Hutton explain how Popstar’s player software efficiently utilizes an 8 port, multichannel graphics card to run 8 screens of content with one computer.
Video courtesy of ravepubs.
OLATHE, Kansas – January 25, 2012 – Today Popstar Networks™, an industry-leading digital signage software and services company, announced that it is demonstrating interactive gesture capabilities, including natural human interaction, sensing and recognition using Kinect™ technologies from Microsoft®.
Integrating Kinect technology with Popstar Networks’ existing digital signage software products and industry-specific solutions provides consumers with more engaging, relevant and unique in-store experiences.
“The Kinect sensor is a great multi-faceted platform for building more engaging user experiences in the digital out-of-home industry,” says Steve Hagenlock, Chief Technology Officer for Popstar Networks. “We see many new feature applications within our vertical markets using Kinect, including integrated voice recognition, gesture-based interactivity and audience metrics.”
Read the complete press release.
Interesting news out of CES today on Microsoft Kinect for Windows – how it has evolved, and what Microsoft is doing to encourage the development community to explore new uses beyond gaming. 
Popstar Networks’ customers in retail, entertainment and other verticals are very attuned to the new natural user interface capabilities this technology offers, and the possible impact to digital signage.
See the full article.
Today’s issue of Forbes online has a great contributed article from Raj Rao, global director, eCommerce and Digital Marketing, 3M Corporate Marketing about their experience and approach engaging consumers online and in-store. 
Rao points out research from comScore, Inc., that “Nearly half of shoppers who begin their search on retail sites make a purchase in the physical store, while 40% transact online.”
The relationship and the continued importance of connecting online, mobile and social campaigns with the in-store experience is critical for marketers, brand managers and others focused on consumer engagement and behaviors.
A logical consideration here is the integration of passive or interactive digital signage in-store, working with a highly relevant content strategy — to further enhance the overall shopper marketing experience.
Cinema Scene Marketing is featured on Digital Signage Today — announcing continued expansion of their digital signage/DOOH network.
Popstar Networks software and services enable the robust features, functionality and scalability of Cinema Scene Marketing’s digital media network.
You can read the case study for more information.